A blog about the in-between—the small (and not-so-small) moments in business and marketing, culture, politics, food, travel, and more. Zwischenraum takes its name from a German word that translates to “the space between things,” an artsy-sounding concept that to me speaks volumes about everyday life.

September 19, 2017

Fall Marketing Classes at the Hudson River Exchange

Go back to school with the Hudson River Exchange’s signature series of marketing classes and business and creativity-recharging workshops, especially for small- and creative-business owners, artists, and artisans. This year, I’m gearing up to teach three info-packed classes on October 10 and 19: Take Your Business to the Next Level with a Vision & Mission…

Home building in Zambia Unearth the World
July 6, 2017

Women in Business Q&A: Kathryn Pisco of Unearth the World

  Kathryn and Mike Pisco always wanted to take epic trips abroad before they started a family. They’d talked about it dozens of times, planned, talked some more, and had even been saving money. But between their busy corporate jobs and never seeming to find the perfect time, their goal felt like it was moving…

June 22, 2017

Up to the Challenge: The Troy Innovation Garage Blazes a New Business Trail

  When most people want a challenge, they change their workout routine, take up a hobby, or ask for a work promotion. When Tom Nardacci wants a challenge, he gives a $1.5-million makeover to a derelict historical building and starts a brand-new company: the Troy Innovation Garage, a combination coworking space and business incubator in…

Robin Catalano brand blogger copywriter content consultant strategist silence RS
May 30, 2017

Hello, Silence, My Best Friend

  Confession time: I am spoiled.   For the past 17 years, I’ve lived in the rural-est of rural neighborhoods, down a road-less-traveled, dead-end gravel street, on 7.5 acres, surrounded by white pine woods and hay fields, and expanses of sky so wide-open, it seems as if I can breathe in all the constellations on…

March 28, 2017

10 Questions with Kristen van Ginhoven of WAM Theatre

In 2009, after reading Half the Sky: Turning Oppression into Opportunity for Women Worldwide by Nicholas Kristof and Sheryl WuDunn, lifelong theatre artist and educator Kristen van Ginhoven had a lightbulb moment. What if she could apply the same concept of supporting women’s rights through economic opportunity to the theatre? She founded WAM Theatre that…

Robin Catalano freelance blogger Berkshires Albany CE Golden jewelry ring
January 26, 2017

10 Questions with Caroline Golden of C. E. Golden Jewelry

  Caroline Golden loves to tell stories, but considers herself pretty bad at it. She’s a rambler in person, an all-lowercase, stream-of-consciousness kind of writer, the type of thinker whose mind frequently wanders off in reveries that take multiple twists and turns before folding back in on themselves to create new stories. These are the…

Robin Catalano brand blogger Hudson River Exchange
November 17, 2016

5 Questions with Stella Yoon of Hudson River Exchange

  Happy accidents are the stock in trade for Stella Yoon, part of the creative team (along with Kate Moore and Kate Sterlin) who founded the Hudson River Exchange in 2013. Yoon and Moore now run the organization, which draws on the long history of creative commerce along the Hudson River.   HRE is best…